The tourism industry is still dominated by a throwaway mentality. Mini-amenities in the bathrooms and in the rooms in general, as well as small packaging for breakfast buffets are the order of the day in many places. Sustainable hotels are mostly found in the high-priced sector. But that's just the obvious, because the construction method hardly pays attention to recycling, and the origin and composition of purchased furniture is hardly taken into account. The circular hotel room of the Creativhotel Luise shows how sustainable and resource-saving tourism, both in the furnishing and operation of hotel rooms, is possible without putting an excessive strain on the customer's wallet. The concept of the circular hotel room can be applied to any hotel or guesthouse or even to private living spaces. It is fundamentally based on the Cradle-to-Cradle© principle, a holistic approach to the resources used from start to finish:
Our goal was to create something new. So extraordinary that it will also be a great challenge for us.
– Ben Förtsch
If you want to counteract climate change in the long term, you have to look at the overall picture. That is exactly what we are trying to do with the circular hotel room. Demolition, conversion, use of resources and recycling were and are considered according to the Cradle-to-Cradle© principle and implemented as sustainably as possible. In doing so, we never lose sight of the guest's need for comfort.